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Mobile Marketing

Weekly Mobile Breakdown: Facebook Mobile Ad Revenue Increasing

Tina Products/Markets Analyst
January 24, 2013

According to the latest data from eMarketer, Facebook ad revenue from the mobile channel is increasing. In December 2012, 20.3% of Facebook ad spend was allocated to mobile, and that share is set to grow over the next few years. Mobile is expected to comprise 28% of Facebook ad spend by the end of 2013.   The article also points out that Android smartphones and iOS tablets are receiving a majority of Facebook mobile ad …
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Team Velti

[SURVEY] Velti UK: Help Shape the Future of Mobile

Megan Marketing Exec | Velti UK
January 23, 2013

Initial research has showed us that tech-savvy customers are hungry and ready to connect with brands on mobile. Many brands have already taken their first exploratory steps in activating their mobile strategy with others, continuing to invest and utilise the channel to retain and drive loyalty through tailored offers, incentives and rewards. We are keen to understand how these trends will develop over the next coming months–and you can help us by taking part in …
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Team Velti

[POLL] Which Mobile OS Do You Think Will Come Out on Top in 2013?

Barbara Social Media Manager
January 16, 2013

In our State of Mobile Advertising – 2012 Year in Review report, despite the rise of many operating systems, we saw Apple hold its reign in 2012. Do you think Apple will come out on top for another consecutive year? Or do you think Android is pulling out the big guns this year, to finally take lead in the OS ring? Let us know!      

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5ml, Developer Resources

I Like to Move It, Move It

Sotiris Frontend Developer | 5ml
January 16, 2013

Movement and animation on the web are concepts that have been widely sought after by site owners, visitors and developers, since the early days of Macromedia’s Flash. As the CSS3 specification is now more widely supported in both desktop and mobile versions of popular browsers, moving things around and about on a webpage, is now more accessible than ever, without the need of additional plugins. We felt that this would be the appropriate time to …
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Events

CES 2013: Reaffirming the Mobile App Hype

Barbara Social Media Manager
January 15, 2013

With the slew of highlights from last week’s Consumer Electronics Show (CES), we could write all we want about the hottest devices from the show (which we still might do), but we wanted to touch on a key theme that kept reeling us back in: apps, are, actually all around.   With every cool, new gadget we saw at CES came an app ready to bring it to life. Every brand had their own SDK. …
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See What People
Are Saying

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“T-Mobile was able to delight customers with a fun game that could work across virtually any phone, with Velti making it possible. Velti was great to work with & their commitment to the success of the program was excellent.” - Chad Hodge, T-Mobile USA

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“The thing I love about Mobclix is its simplicity--sign up & you have instant access to over 35 ad networks. Not only that, but I’ve already seen a 400% increase in revenue from March, and 12M impressions a week!” - Alex Keim, Creator of Pic Stitch, Big Blue Clip  

Halfbrick

"Mobclix greatly helps manage & control the quality of our ads, and as a result, our Fruit Ninja app made over $400,000 in April 2012 alone off of ad-network sales." - Jared Oats, Advertising Manager, Halfbrick

tinyco

“TinyCo is thrilled to be working with the Velti Exchange—we’ve seen great results from the campaigns we’ve run so far and are excited about the future of our relationship!” - Growth & User Acquisition Team, Tinyco

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“We strongly believe that mobile marketing and advertising is here and we have already taken the first successful steps in partnering with Velti in this new era for the mobile industry.” - MTC Russia

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“Velti has shown consistent respect for policies and procedures, in addition to designing and implementing the campaigns. We look forward to continuing this fruitful cooperation in the future.” - MBC Group

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