Barbara Social Media Manager
February 5, 2013

San Francisco sits near one of the most technologically-literate cities in the US–aka the Silicon Valley. So is it a surprise that our data showed that California had over 4X app engagement during the Super Bowl vs. Maryland? Not really. But what is interesting, is California’s increased levels of engagement post-game compared to Maryland’s decrease–maybe SF had a little too much time to reflect whereas Baltimore was too busy (or inebriated) celebrating?   Regardless of …
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Barbara S. Events | U.S.
February 5, 2013

When you think of February, what do you think of?  The Super Bowl? Valentine’s Day? Groundhog Day? Well here at Velti, one thing comes to mind: Mobile World Congress. We are very excited to be participating again in Barcelona with the biggest and best in mobile–check out where else we will be in February!     Apps World North America February 7-8, 2013 San Francisco Velti is a sponsor, speaker, and exhibitor Tan Tmangraksat is …
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Tina Products/Markets Analyst
February 1, 2013

According to the results of a survey run by Alliance for Audited Media (picked up by eMarketer), all newspaper, magazine, and business publications in North America will make their content available for mobile devices through apps by the end of 2013, compared to 90% at the end of 2012. Publishers in North America expect mobile to comprise a larger chunk of revenues by the end of 2014 (see chart below).   Publishers are not only …
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Alison Sr. Director | Strategic Partnerships
January 28, 2013

As seen on Forbes    With the news that Facebook launched a feature enabling voice messages through its Messenger app, we may not be far from a world where you can talk to almost anyone, anywhere, without dialing a phone number. While Facebook Messenger is hardly the voice service available through other Web-based voice services like Vonage, Skype or Apple FaceTime, the massive global Facebook user base makes it the first with the potential for truly mainstream adoption on a global …
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Tina Products/Markets Analyst
January 24, 2013

According to the latest data from eMarketer, Facebook ad revenue from the mobile channel is increasing. In December 2012, 20.3% of Facebook ad spend was allocated to mobile, and that share is set to grow over the next few years. Mobile is expected to comprise 28% of Facebook ad spend by the end of 2013.   The article also points out that Android smartphones and iOS tablets are receiving a majority of Facebook mobile ad …
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