Home of:

Developer Resources, Mobile Advertising

Featured Mobster: Sputnik Games

February 2, 2010

Sputnik Games is a one-man development company based in Marina del Rey, CA. Mark Andrade, the founder saw the opportunity when the iPhone came out and now has almost 10 apps in the App Store.  Their smash hit, Fish Food Frenzy Free, is powered by Mobclix ads.

The Stats:

  • Monthly Downloads: 420,000
  • Monthly Ad Impressions: 22 million


We interviewed Sputnik Games Founder, Mark Andrade:

1) Why did you decide to build an iPhone app?

“Fish Food Frenzy Free was a game I had in my sketch book for years.  I wanted to release it on the internet but between a full time job I had at the time and life, it never came to be.  When Apple released the iPhone I knew that this was the platform where it had to come to life.  I finished all my contracts and declined any new gigs.  Once I put a few games under my belt I started on Fish Food Frenzy Free. I truly love this game.  I have a new version running on the iPad and have big plans for 2.0.”

2) Why does the ad revenue model make sense for you?

“By offering my games for free it opens the door for everyone to download without spending any money.  I’ve seen the ad supported model work for online games and when I started Sputnik Games the idea was to try and mimic that model on the iPhone.  So far it’s been a great success! It’s allowed me to do what I love. Without the ad revenue generated through Mobclix and their network I couldn’t continue what I’m doing.”

3) What tips do you have for other developers?

“One important thing I’ve learned as an indie developer is don’t sit in front of the computer all day long.  Take frequent breaks away from it.  Walk, bike or even just step outside for 5 minutes.  Also, learn from your mistakes and don’t be afraid to fail.  Yeah, making mistakes and failing at anything is the worst but it’ll bring you one step closer to success.”

One thought on “Featured Mobster: Sputnik Games

Leave a Reply

Author : james

What is your eCPM?


See What People
Are Saying


“T-Mobile was able to delight customers with a fun game that could work across virtually any phone, with Velti making it possible. Velti was great to work with & their commitment to the success of the program was excellent.” - Chad Hodge, T-Mobile USA

Pic Stitch_logo

“The thing I love about Mobclix is its simplicity--sign up & you have instant access to over 35 ad networks. Not only that, but I’ve already seen a 400% increase in revenue from March, and 12M impressions a week!” - Alex Keim, Creator of Pic Stitch, Big Blue Clip  


"Mobclix greatly helps manage & control the quality of our ads, and as a result, our Fruit Ninja app made over $400,000 in April 2012 alone off of ad-network sales." - Jared Oats, Advertising Manager, Halfbrick


“TinyCo is thrilled to be working with the Velti Exchange—we’ve seen great results from the campaigns we’ve run so far and are excited about the future of our relationship!” - Growth & User Acquisition Team, Tinyco


“We strongly believe that mobile marketing and advertising is here and we have already taken the first successful steps in partnering with Velti in this new era for the mobile industry.” - MTC Russia


“Velti has shown consistent respect for policies and procedures, in addition to designing and implementing the campaigns. We look forward to continuing this fruitful cooperation in the future.” - MBC Group

Follow us


Who is Velti?

Subscribe to Newsletter