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Mobclix Index: Mobile in 60 Seconds

Barbara Social Media Manager
November 2, 2011

Ever wonder how much data passes through mobile phones in one minute? Well, we’ve done the research–and we’re excited to present the results. This month’s infographic for the Mobclix Index series breaks down mobile in 60 seconds, in three different sections: Mobclix-Velti (mobile phone & advertising stats), Industry (overall mobile industry stats), and Publisher (mobile app stats).

A special thanks to all the Mobclix publishers who provided info on your apps–see what TechCrunch thought was most compelling, and read below to find out how many pieces of fruit get sliced, how many ads get tapped, how many ad dollars are spent, and more, per minute!

Key Findings:

  • 4,111 Ads tapped
  • 400,710 Ad requests–of those, 140,248 are rich media ad requests
  • 23,148 Apps downloaded in the App Store
  • $2,340 Ad dollars spent in the U.S.
  • 180 million coins collected on Tiny Zoo Friends
  • 250,000 pieces of fruit sliced on Fruit Ninja
  • 208,333 minutes of Angry Birds played

To download a PDF of this infographic and to view additional infographics in the Mobclix Index, go to http://blog.mobclix.com/index/.

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“T-Mobile was able to delight customers with a fun game that could work across virtually any phone, with Velti making it possible. Velti was great to work with & their commitment to the success of the program was excellent.” - Chad Hodge, T-Mobile USA

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“The thing I love about Mobclix is its simplicity--sign up & you have instant access to over 35 ad networks. Not only that, but I’ve already seen a 400% increase in revenue from March, and 12M impressions a week!” - Alex Keim, Creator of Pic Stitch, Big Blue Clip  


"Mobclix greatly helps manage & control the quality of our ads, and as a result, our Fruit Ninja app made over $400,000 in April 2012 alone off of ad-network sales." - Jared Oats, Advertising Manager, Halfbrick


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“We strongly believe that mobile marketing and advertising is here and we have already taken the first successful steps in partnering with Velti in this new era for the mobile industry.” - MTC Russia


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