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Location based applications and technologies have become a huge trend and will be the topic of discussion this year at the O’Reilly Where 2.0 Conference, held on April 19th -21st in Santa Clara, California at the Santa Clara Convention Center.   The conference will bring together marketers, application developers, tech enthusiasts, business developers and entrepreneurs.

Mobclix co-founder, Krishna Subramanian, will be presenting a breakout session – Making Money Off of Apps.


So you made an awesome app. Now what? How do you make money off of it? This panel will dive into strategies behind monetizing applications and explore real-life success stories from well-known developers with applications across multiple mobile platforms.

Questions Answered:

What ad solution options does a developer have? What trends has the industry seen with in-app advertising? How do the platforms differ (iPhone vs Android vs Windows Phone 7)? How has location based apps (i.e. foursquare, booyah) changed the way we can advertise? How do we use this data to target users? What kind of revenue are developers seeing from in-app advertising? How to make your app attractive to advertisers. Key things to remember across the lifecycle of your app (tips for week one and beyond).


Wednesday, April 20th at 2:10pm

If you’re interested in attending the conference, we can get you a 25% discount! Go to https://en.oreilly.com/where2011/public/register and use discount code whr11fos at checkout.

Hope to see you there!

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