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Mobile Advertising

6 Mobile Advertising Tips for First-Time Entrepreneurs

Guest Blog Velti
June 26, 2013

  Brian Spero is a business owner and writer for Money Crashers where he talks about mobile trends, technology, and entrepreneurship.     The writing is on the wall when it comes to the emerging dominance of mobile advertising, as a growing number of consumers get acclimated with the idea of using their cell phone as a shopping tool. It should be eye-opening to learn that mobile ad spending rose to over $8 billion in …
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Mobile Marketing

Velti UK: The Mobile Whitebook 2013

Barbara Social Media Manager
June 21, 2013

2013 ushers in a new age of consumer preferences, consumer habits and consumer devices. The focus for marketers should be the same as it has always been: on the customer. Mobile marketing has made it through the Wild West and we are delighted to see positive and wide adoption in the industry. In Western Europe, we have seen a surge of interest from brands investing time, thought and resources into their mobilisation efforts. Brands from …
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Mobile Marketing, Team Velti

Velti Pay: Turn Every Day Payments into Big Profits

Drakatos Product Mktg Manager
June 19, 2013

During the past couple of years mobile payments have seen an incremental expansion, as more and more consumers are choosing their mobile phone as their preferred payment method. In fact, it is projected that mobile payments will surpass €22,700M by 2017 in Central and Eastern Europe alone. However, the mobile payments industry is a complex one, as there are several types of mobile payment implementation methods, such as wireless transfer, contactless point of sale payments …
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Mobile Advertising

Sexy, But Unimpressive: Apple Fails to Meet Mobile Expectations

Krishna CMO
June 14, 2013

As seen on Mobile Marketer    Apple’s iOS redesign is a much-needed update that will realign the company with modern design. It is a way to make iOS sexy again. However, Apple is not actually stepping up to deliver any game-changing products or features. It is just putting more makeup on the front end of a product, which will not drive sales. Apple iOS 7 will not motivate users to buy new iPhones or tablets, …
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Events

Join Velti at the 60th Cannes Lions International Festival of Creativity!

Barbara Social Media Manager
June 12, 2013

  We are travelling to the south of France next week for the hottest event of the advertising industry: the Cannes Lions International Festival of Creativity, which is celebrating its 60th year this year! Velti is in its 2nd year as founding sponsor of the ‘Mobile Circus Comes To Town’, an MMA initiative highlighting the power and potential of mobile marketing to the global community of advertisers and communication professionals. If you’re heading to Cannes …
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“T-Mobile was able to delight customers with a fun game that could work across virtually any phone, with Velti making it possible. Velti was great to work with & their commitment to the success of the program was excellent.” - Chad Hodge, T-Mobile USA

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“The thing I love about Mobclix is its simplicity--sign up & you have instant access to over 35 ad networks. Not only that, but I’ve already seen a 400% increase in revenue from March, and 12M impressions a week!” - Alex Keim, Creator of Pic Stitch, Big Blue Clip  

Halfbrick

"Mobclix greatly helps manage & control the quality of our ads, and as a result, our Fruit Ninja app made over $400,000 in April 2012 alone off of ad-network sales." - Jared Oats, Advertising Manager, Halfbrick

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“TinyCo is thrilled to be working with the Velti Exchange—we’ve seen great results from the campaigns we’ve run so far and are excited about the future of our relationship!” - Growth & User Acquisition Team, Tinyco

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“We strongly believe that mobile marketing and advertising is here and we have already taken the first successful steps in partnering with Velti in this new era for the mobile industry.” - MTC Russia

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“Velti has shown consistent respect for policies and procedures, in addition to designing and implementing the campaigns. We look forward to continuing this fruitful cooperation in the future.” - MBC Group

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