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[RECAP] MIG Mobile Party 2012

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Emma SR. Marketing Mgr | Velti UK
March 7, 2012

In case you haven’t caught up on the awesomeness of our MIG 2012 Mobile Party, we wanted to share with the Velti community what a great night we had–with over 500 attendees all talking mobile!

Held at the beautiful Kensington Roof Gardens in London, mobile execs, brands, agencies, operators and publishers met up to mingle and talk about the future of mobile marketing.

 

WHAT OUR CLIENTS HAD TO SAY…

On the night of, we asked some of our top clients three key questions:

  • How important is mobile to your business in 2012?
  • How is your business using mobile?
  • Where does your business receive help with its mobile strategy?

 

Hear what they had to say in the interviews from PlayStation, New Look, Samsung, Doritos and Moneysupermarket, here!

 

WHAT WE HAD TO SAY…

We also got to hear from Barry Houlihan, GM of MIG and Alex Moukas, CEO of Velti on our vision for the future. Sharing valuable insight on how MIG and Velti came together and how well they complement each other, Barry and Alex also touched on how brands are using mobile and what’s in store for 2012. Catch their interviews on the MIG YouTube channel!

 

TREASURE HUNT WINNERS…

 

To keep our guests entertained, we had a QR code Treasure Hunt game complete with prize giveaways for the winners. Here’s a list of winners and their prizes:

  • Rose Tighe from Love Film | Samsung Galaxy Nexus
  • Jonathan Allan from Moneysupermarket | Apple TV
  • Gary Jordan from O2 | Sony Camera
  • Stephen Partridge from Universal Music | Nintendo 3DS
  • David Ashman from AIME | Amazon Kindle

 

A BIG thanks to all of you who came out and made the night a great success. And check out more pictures from the night in our Facebook photo album!

 

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“T-Mobile was able to delight customers with a fun game that could work across virtually any phone, with Velti making it possible. Velti was great to work with & their commitment to the success of the program was excellent.” - Chad Hodge, T-Mobile USA

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“The thing I love about Mobclix is its simplicity--sign up & you have instant access to over 35 ad networks. Not only that, but I’ve already seen a 400% increase in revenue from March, and 12M impressions a week!” - Alex Keim, Creator of Pic Stitch, Big Blue Clip  

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"Mobclix greatly helps manage & control the quality of our ads, and as a result, our Fruit Ninja app made over $400,000 in April 2012 alone off of ad-network sales." - Jared Oats, Advertising Manager, Halfbrick

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“TinyCo is thrilled to be working with the Velti Exchange—we’ve seen great results from the campaigns we’ve run so far and are excited about the future of our relationship!” - Growth & User Acquisition Team, Tinyco

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“We strongly believe that mobile marketing and advertising is here and we have already taken the first successful steps in partnering with Velti in this new era for the mobile industry.” - MTC Russia

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