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[RECAP] Webinar: Total Mobile Marketing – Linking Brands to Their Customers

Emma SR. Marketing Mgr | Velti UK
September 26, 2012

Last week we held our Total Mobile Marketing webinar, where attendees took away industry stats and insights into the constantly evolving mobile landscape and learned the benefits of adopting a ‘Total Mobile’ marketing approach.


Simon Green, Strategic Planning Director at Velti, began the session with his presentation on emerging trends and how they influence and drive change, covering consumer behavior, mobile devices, tablets and mobile advertising. Matt Cockett, VP of Sales at Velti, then presented an overview of ‘Total Mobile’ Marketing and how to capitalise the immediate and rapidly expanding opportunity in the mobile space.

The webinar was jam-packed with case studies, showcasing some of the best mobile marketing campaigns we’ve done with our clients, and our attendees also got the chance to put their questions to the panel of experts.

A big thank you to our moderator Mike Nutley, former editor of NMA and Paul Berney, CEO from MMA who joined us in the interactive Q&A where he discussed market nuances and putting the consumer first. Thanks for making our webinar such a great success!



To watch the webinar recording, click here.

To download the webinar slide deck, click here.


To catch up on our webinar tweets, search #TotalMobile and remember to follow us @VeltiMobile to keep up-to-date with future events, news and more.



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