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Track Your Paid Apps With Heartbeat

March 1, 2010

Mobclix is excited to announce its acquisition of Heartbeat, which allows developers to track their paid app revenue with Mobclix. Before now, developers were forced to use multiple tools to track their paid and ad-supported app revenue, but now we’ve combined these tools into one, stream-lined SDK. This one-stop-ship for developers enables them to track every aspect of their paid and free apps. Sales analytics data can now be viewed side-by-side with Mobclix revenue data to allow publishers to understand every aspect of their revenue. This is the first comprehensive business dashboard for publishers and and gives them the information they need to make better business decisions.
Heartbeat, widely used by nearly 3,000 applications on the App Store, has tracked (and continues to track) about 10% of the entire iPhone/iPod Touch market share with it’s unique real-time analytical dashboard.

Heartbeat also offers developers the following features:

  • Detailed stats and analytical data on paid app revenue
  • Instant usage stats
  • Improved crash reporting
  • Payment and balance management
  • Reports on reviews and ratings

Check out a screenshot from Heartbeat below:


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Author : Mobclix’ Subramanian Looks At Heartbeat Acquisition And Mobile Ad Performance

[...] ad exchange, Mobclix, announced the acquisition of mobile analytics firm, Heartbeat, on Monday. (Read more.) Also, last week, Mobclix released results of "The Mobclix Challenge," a performance comparison [...]

Author : Mobclix Acquires Analytics Service in a “Heartbeat” : Mobile Marketing Watch - The Pulse Of The Mobile Marketing Community

[...] Mobile advertisers and advertising platforms need solid analytics reporting to prove to all involved that they’re working. That’s one reason why Mobclix decided to snatch up Enormego’s Heartbeat, which bills itself as “the iPhone developer’s best friend.” The company announced the acquisition today in a blog post. [...]


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