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Velti Welcomes Jonathan Hsu, Howard Jaffe, and Barbara Sterling!

Allyson Marketing Associate
June 28, 2012

This week, we’re excited to welcome three new members to the Velti team here in San Francisco. They will each be starting across different functions here at Velti, from the Product & Innovations team to our very own Marketing team. Let’s get to know them a little better!


Jonathan Hsu

Jonathan will be joining the team as the Program Management Office Director for the Product & Innovation team where he’ll be responsible for strategic oversight of the business unit’s projects, establishing quantitative performance metrics across BUs, and ensuring all projects are on track and aligning with goals.

Before Velti, Jonathan spent 6 years at Accenture leading global business development for Google Enterprise.


Howard Jaffe

Howard takes on the role of Director of Procurement at Velti where he will be building ideal sourcing processes and coaching us on how to efficiently procure materials and resources globally. He was most recently at Yahoo where he held several procurement related roles including Global Head of Software Procurement and Chief of Staff.

In his free time, Howard enjoys snow skiing, crabbing off of Pacifica Pier, visiting sushi destination, and getting phenomenal discounts for his family and friends.


Barbara Sterling

Barbara joins the Marketing team as the new US Events Marketing lead where she will be managing the strategy and execution for all US events, including third party industry conferences, local membership group events and our own networking and content events. In addition to leading our events, she’ll also be the point person for our speaking and awards programs.

Prior to Velti, she was at Wal-Mart on the Shows & Events Team planning and executing events. When she’s not working, she’s teaching Zumba Group Exercise, cooking, baking, partaking in outdoor activities and exploring the city with friends.


With summer in full effect, we’re not slowing down—and certainly not with the addition of these three. Welcome, Jonathan, Howard, and Barbara!



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