September 14, 2012
We see the mobile device as the glue linking all digital platforms together, enabling a richer and more engaging customer journey. According to ComScore, smartphone penetration is now over 50% of the UK domestic population. It’s time for brands from all sectors to seriously re-evaluate how they invest in mobile, and to understand how they can link their brand to their consumers to deliver a ‘Total Mobile’ experience.
Our Total Mobile webinar will help brands identify opportunities, gain insight into the constantly evolving mobile landscape and understand the benefits of adopting a ‘Total Mobile’ marketing approach. We will also discuss Google’s understanding of customer behavior and learn how EA became a cross-platform games business.
Our panel of experts include:
- Simon Green, Strategic Planning Director at Velti
- Matt Cockett, VP Sales at Velti
- Paul Berney, CMO at the MMA
- Mike Nutley, former editor of NMA
JOIN THE CONVERSATION…
Keep ahead of your competition and register now to secure your place – it’s FREE to attend!
The webinar takes place on Tuesday 18th September, 11:00 (GMT).